- Uniea Establishes Key Partnership with Leading South African Distributor.
- Uniea’s new relationship with Market Demand Trading 194 CC will greatly expand distribution, exposure in South Africa.
- USA — August 31, 2009 — Universal Electronic Accessories (“Uniea”), a leading designer and manufacturer of innovative electronic accessories, recently announced plans to enter into a strategic distribution partnership with Market Demand Trading 194 CC, a rapidly emerging leader in the distribution of consumer electronics in South Africa. Located in the heart of Cape Town, Market Demand Trading’s mission statement is to become the premier distributor in quality accessories for mobile devices through several channels, such as sourcing and developing niche brands, building strong brand association, aligning closer to the supply chain, and ultimately enriching the life of every consumer through the products they distribute and promote.
Since establishing themselves in 2005, Market Demand Trading has shown significant growth over the last three and a half years, increasing revenue and market share by 100%, year on year-end. Uniea sees a unique opportunity to take advantage of Market Demand Trading’s commitment to working closely with distribution and retail partners, and establish themselves as a popular choice among consumers for consumer electronics accessories with the major IT, franchise, and retail stores within the next year.
Under the agreement between the two companies, Market Demand Trading will function as Uniea’s exclusive distributor in South Africa and will promote the full line of Uniea products, including cases for the iPhone, iPod, laptops, and netbooks, in an ongoing, vigorous, and sustained campaign schedule.
Uniea is convinced that this new alliance will lead to success and prosperity for both companies in the near future.